Business men’s clothing, a staple in elite men’s wardrobes

When traveling for business:

Are you still worried about opening your suitcase and seeing a wrinkled suit?

Are you still troubled by the sudden rain on the way to meet a client, your suit gets wet, and you are embarrassed?

Are you still embarrassed that your clothes were accidentally stained by oily vegetable stains when dining with clients?

A business suit can be said to be a fixture in every elite man’s wardrobe. In addition to being well-fitting and fashionable in design, if it can also enhance functional performance, it will be highly praised by elite men from all walks of life.

Friends who are familiar with business suits know that the fabrics used in high-end business suits are mostly worsted wool fabrics. Worsted wool fabric has the good elasticity, softness, wrinkle resistance, hygroscopicity, warmth retention and water repellency unique to animal hair. Garments made of this fabric are durable and will not deform over a long period of time. Because there is no aurora, it looks particularly solemn and has a crisp appearance.

For business suits, well-known domestic brands include Youngor, Romon, Hongdou, Qipai, G2000, etc. Every brand has a story, just like a charming person needs a legendary experience. Take Youngor as an example:

Story about Younger:

Younger’s 30-year memories—the check from the rainy day

(Oral narration by Chen Jing, store manager of Youngor Department Store in Fushun Department Store, Liaoning Branch, 2010)

On a rainy afternoon, there were very few guests in the special hall. Even if there are a few of them, they are wandering aimlessly to avoid the rain, obviously not intending to buy.

Employees of other brands looked at them and went about their own business. I think they want to prevent these people from entering their hall, because the mud under their feet and the water dripping from the umbrellas in their hands will stain the floor of the store.
A man came over, holding a dripping umbrella in his hand and holding a pair of trousers, not to mention the shoes on his feet. When the clerks from several stores across the street saw such a customer, they quickly turned around and hid in their own halls, making the customer very embarrassed. When he turned around to leave the men’s clothing mall, I said hello to him: “Hello, welcome to Youngor.”

What he got in return was the guests looking at him in surprise.
I smiled and asked the gentleman: “What’s wrong, is there something on my face?”

He also smiled and said, “No,” and asked me politely, “Can I go in and have a look?”
I smiled and said, “Of course you can. The clothes are hung there for the guests to choose.”
He walked into the hall very carefully, lowering his head from time to time to look at the mud he had stepped on.
I smiled and said: “It doesn’t matter, the ground is for stepping on.”
He looked at several suits and asked questions such as the fabric of the suit, the number of buttons, and whether it was better to wear slits or no slits for work. I answered them all carefully one by one.
In the end, he didn’t buy anything, he just smiled and said: “Thank you!” I smiled back and said: “You’re welcome, sir. When you need it, sir, just come to our Youngor to buy it.”
“Okay.” This was his answer to me.
After the customer left, other store clerks said: “You are really idle. If you don’t want to buy anything, you still ignore him and mop the floor.”
“What are you afraid of? It’s not troublesome.” I said.
Things are quickly forgotten. One day two customers, a man and a woman, came to the store. They said they were here to hand over a check. I was confused at the time. There is no group buying business recently. Am I making a mistake?
The female guest said: “That’s right, our president asked us to come, so we ordered yours, and we want your new full-wool anti-wrinkle suit.”
When I heard it, I was right, because in the department store, we were the only ones who had full-wool anti-wrinkle suits. I took them through the check procedures, and during the conversation I learned that the gentleman who came on a rainy day was the president of a bank in Fushun.
While I am happy, I am also grateful. I’m happy because I made a big deal. Fortunately, I am not as biased as other brand employees who judge people by their appearance.

In terms of brand operation, Youngor is unique. Since 1995, it has been specializing in the field of iron-free garments for nearly 20 years. It is the first in China to introduce advanced international iron-free technology, blend traditional industries and modern technology, and form its own iron-free R&D system, especially a series of iron-free shirts (HP shirts→ The upgrading of VP shirt → DP shirt) and the iron-free innovation of all categories of ready-made clothes (suits, trousers, T-shirts, jackets, etc.) are unique and lead the trend of men’s clothing; in 2003, a huge amount of money was invested to build the industry’s first vertical textile and clothing industry The chain covers cotton planting, spinning and weaving, garment design, manufacturing and processing, and retail terminal construction, controlling every link and crafting every garment with ingenuity.

Since 2012, Youngor has set out to build a high-quality membership club for Chinese men’s clothing brands, gathering nearly 10 million consumers and 1.3 million loyal members. In 2014, Longma Club was upgraded, and its four major brand members, YOUNGOR, GY, HSM and Hanp, were included in “Youngor Longma Hui”.��Interaction of rights and value-added services, and a unique “Hui Public Welfare” project has been added to lead members to participate in micro-public welfare projects in the fields of environmental protection, family, education and other fields, and advocate brands and audiences to pursue quality of life and a positive image .

Chasing Dreams·Younger

There are hills and valleys in the chest, the dream brand

Slow time, craftsmanship and brand building

Youth accompanies each other and gathers together at “Dragon and Horse Collection”

Big membership omni-channel operation, new transformation of traditional industries

Special functional styles of business suits: water-repellent, antibacterial, hygroscopic, dustproof, anti-wrinkle, etc.

Youngor uses Deco Nano[1] technology to give the fabric water repellency and high oil resistance. After being exposed to water, just flick it, and the clothes will be as dry as before. If you accidentally get vegetable stains, oil stains, etc. while eating, just wipe it with a napkin, and the stains will be absorbed. It can be seen that this technology adds comfort and technology to every elite’s long-distance travel.

Reference:

[1] Deco Nano is a subsidiary brand. It adheres to the business philosophy of “Deco Nano – Let technology consider life” and aims to provide customers with stylish functional chemicals and application technology solutions.